It is a great feeling whenever someone signs up to your auto-responder list because it means that you have captured their attention.
You put something out there which was sufficiently appealing to a complete stranger that they said “I want to hear from you again.”
The more you put the word out then the more people you will get to sign up and at RocketResponder it is easy to keep track of your email subscribers and of how much they engage with you.
In email marketing it is the engagement factor which is key to your online success. Once someone has joined your list it is important to begin building up a relationship with them so that they will be encouraged to engage with you.
Your job is to get them to like you and, to this end, you want to share information about yourself when you communicate by email.
Encourage your subscribers to follow you on Twitter or Facebook or to check out your blog or YouTube channel if you have one.
If they do this then follow them back and thank them for engaging with you.
In your emails actively ask for interaction, for people’s thoughts, opinions and feedback where it is appropriate to do so.
You want to get people used to clicking links in your email so they can check out your latest offers and go on to buy from you when you want them to.
Email is fun and the more that you can get to engage with your list, the more fun it becomes.
