Adding A Picture To Your Emails

Patrick Griffin Learning Zone

Adding A Picture To Your Emails

Adding A Picture To Your Emails

I get a little annoyed when I hear people talking about their list as merely a marketing resource.

Yes your RocketResponder list can be a very valuable marketing resource…but it is much more than that.

Your list, first and foremost, is a collection of individual people, human beings with their own distinct personalities, likes and dislikes.

So when you communicate with them then you must always remember that you are talking to a group of individual humans and not just your marketing list.

An easy way of showing that you value the personal touch is by showing your subscribers that you are human too.

One way we do that at TimTech is by including our photographs on emails when we contact our subscribers.

Here are a couple of recent examples to show you what I mean:

Adding A Picture To Your Emails 1

Adding A Picture To Your Emails 2

Why not try the same thing for yourself.

Be yourself. Be personal. Show your subscribers that you care. Adding a picture to your emails is one way of doing just that.

Patrick Griffin

Patrick Griffin has been marketing online for 15 years. He's a serial entrepreneur and an avid email and content marketing enthusiast with a background in publishing and journalism, including a UK Press Award.

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